Environmental Operations

MATRIX OF THE ENVIRONMENTAL CAMPAIGN OF THE WBPCB

Nodal Organization: Department of Environment and the West Bengal Pollution Control Board

Programmes on Awareness Raising

Target Group: School Children

Sl. No.	Broad Field & Focus	Activity	Collaborators
Sl. No.	Broad Field & Focus	Activity	Govt. Deptt and schemes	Organizations/NGOs
1	Forests and Wild life	Nature Camps for Children (age 9-15 years)	-	Birla Industrial & Technological Museum (BITM)
2	Forests and Wild life	Nature Trail	-	World Wide Fund for Nature - India (WWF-India), The Energy and Resources Institute (TERI), BITM
3	Environmental Studies	Hands on training for testing of soil and water for children of age group 9-15 years.	-	Jagadish Bose National Science Talent Search (JBNSTS)
4	Conservation of water	Information about water scarcity and the impending global water crisis; Rainwater harvesting; micro water shed management	-	Paschim Banga Vigyan Mancha (PBVM) and the Institute of Wetland Management and Ecological Design (IWMED) by distribution of literature to School authorities and holding meetings with them
5	Conservation of wetlands	Explaining the utility of wetlands	-	Paschim Banga Vigyan Mancha and the IWMED through distribution of literature to School authorities
6	Conservation of Bio-diversity	Listing of locally available (a) flora & fauna (b) medicinal plants	National Green Corps	Paschim Banga Vigyan Mancha (PBVM), Society for Environment and Development (ENDEV) and other non-government organisations (NGOs) through Eco clubs and School authorities
7	Immediate Environment	To study and identify environmental problems and their relation to diseases	-	PBVM and other NGOs through Eco clubs and School authorities
8	Personal & Public Health	Teaching harmful effects of spitting, nail biting; the Act on prohibition of tobacco use and spitting	Department of Health and the empowered officers under the WB Prohibition of Smoking and Spitting and Protection of Health of Non-smokers and Minors Act,2001	NGOs engaged in health programmes, to be identified with the assistance of the Department of Health

Target Group: Physically Challenged Children

Sl. No.	Broad Field & Focus	Activity	Collaborators
			Govt. Deptt and schemes	Organizations/NGOs
9	Biodiversity	Identifying flowers and fruits by smelling and identifying birds by their call	Department of Women & Child Development and Social Welfare	BITM, the Calcutta Blind School, Indian Institute of Cerebral Palsy (IICP) and other NGOs to be identified by DoE / WBPCB

Target Group: Students (Colleges, Universities etc.)

Sl. No.	Broad Field & Focus	Activity	Collaborators
			Govt. Deptt and schemes	Organizations/NGOs
10	Environmental Issues and Law and practice	Assisting colleges to teach the subjects	-	Calcutta University

Target Group: Government Officials including Police, functionaries of local bodies, etc.

Sl. No.	Broad Field & Focus	Activity	Collaborators
Sl. No.	Broad Field & Focus	Activity	Govt. Deptt and schemes	Organizations/NGOs
11	Noise	Training Programme for Police, MV Inspectors and community based organizations by the WBPCB	Directorates of Police and Motor Vehicles, Forest Department	National University of Juridical Sciences (NUJS)
12	Water bodies including rivers	Sharing of data on water quality of rivers including the Hooghly by the WBPCB with KMDA and municipalities	-	-
13	Personal hygiene and Public health	Integrating environmental studies in the training course of Integrated Child Development Services (ICDS) scheme personnel	Department of Women & Child Development and Social Welfare	ICDS training Institutes for Child Development Project Officers (CDPOs), Supervisors and Anganwadis

Target Group: NGOs

Sl. No.	Broad Field & Focus	Activity	Collaborators
Sl. No.	Broad Field & Focus	Activity	Govt. Deptt and schemes	Organizations/NGOs
14	Environment Friendly Rural Technology	Publication of a book on the subject and workshops at different places to establish linkages between experts and NGOs	District Administration and Zilla Parishads.	NGOs with network in the districts e.g. Ram Krishna Mission.
15	Environmental Laws and practice: Municipal Waste, Plastics, Noise, Air & Water Pollution	Training Programmes to be conducted by the WBPCB	Forest Department	NUJS

Target Group: General Public

Sl. No.	Broad Field & Focus	Activity	Collaborators
Sl. No.	Broad Field & Focus	Activity	Govt. Deptt and schemes	Organizations/NGOs
16	Municipal Waste	Campaign against littering and the need to sort bio-degradable and other garbage at home	Kolkata Municipal Corporation and other municipalities	-
17	Littering of Packaging material and particularly, Plastic carry bags	Campaign in the market places, by print and electronic media	AIR & Door Darshan	PBVM, People United for Better Living in Calcutta (PUBLIC) Concern for Calcutta and other NGOs
18	Ban on plastic carry bags in the Sunderbans, Forests, Coastal areas, Hilly regions and ten designated heritage/tourist sites	Holding meetings at the heritage sites; making use of melas ( Ban Bibi, etc)	Administrators of the Heritage sites, the Sunderbans Development Board, District Administration and the Police	PUBLIC, PBVM & WWF - India

Target Group: Research bodies

Sl. No.	Broad Field & Focus	Activity	Collaborators
Sl. No.	Broad Field & Focus	Activity	Govt. Deptt and schemes	Organizations/NGOs
19	Air Pollution by Vehicles and Industries	Supporting research on the effect of pollution on health and publication of results	-	Research projects and bodies to be identified print and electronic media
20	Water bodies including rivers	Supporting study on water quality of rivers including the Hooghly by the WBPCB and making people aware of the need to refrain from dumping articles of worship and garbage in water bodies	-	Research projects and bodies to be identified print and electronic media

Operational Programme

Target Group: School Children

Sl. No.	Broad Field & Focus	Activity	Collaborators
			Govt. Deptt and schemes	Organizations/NGOs
21	Bio-diversity	Planting a medicinal garden	National Green Corps programme etc	School authorities with the assistance of PBVM, Lok Shikshya Parishad & other NGOs.

Target Group: Students (Colleges, Universities etc.)

Sl. No.	Broad Field & Focus	Activity	Collaborators
			Govt. Deptt and schemes	Organizations/NGOs
22	Immediate environment	Formulate and implement solutions to environmental problems e.g. garbage dumping, domestic effluents, breeding of flies, mosquitoes	-	PBVM and other NGOs through Eco clubs and College authorities

Target Group: Officials & Functionaries of Government Departments & Local Bodies etc.

Sl. No.	Broad Field & Focus	Activity	Collaborators
Sl. No.	Broad Field & Focus	Activity	Govt. Deptt and schemes	Organizations/NGOs
23	Conservation of water - Rain water harvesting policy	Framing of building bye-laws to make rain water harvesting mandatory	Departments of Municipal affairs, Panchayat & Rural Development (RD)	-
24	Solid waste disposal	Sorting garbage at the source and their differential treatment including compost making, bio-gas generation	Municipalities and inhabitants	Department of Municipal Affairs
25	Disposal of Bio-medical waste	Building treatment and disposal facilities, Health care units, Municipalities	-	-
26	Disposal of chemical hazardous waste	Engineered land fill sites, Industries, Municipalities	-	-

Target Group: NGOs

Sl. No.	Broad Field & Focus	Activity	Collaborators
			Govt. Deptt and schemes	Organizations/NGOs
27	Rural Environment	Creating Protected ponds for drinking water. Effluent Treatment in ponds by using duckweeds	Departments of Panchayat & RD, Water Investigation, Public Health Engineering	-

Target Group: Farmers

Sl. No.	Broad Field & Focus	Activity	Collaborators
			Govt. Deptt and schemes	Organizations/NGOs
28	Bio-diversity Conservation of indigenous seeds	Identifying indigenous seeds and their characteristics (e.g. drought or flood resistance) and creating safe storage	Agriculture department	NGOs

Target Group: General Public

Sl. No.	Broad Field & Focus	Activity	Collaborators
Sl. No.	Broad Field & Focus	Activity	Govt. Deptt and schemes	Organizations/NGOs
29	Protecting ecologically sensitive areas	Enforcing ban on plastic carry bags and loud speakers.	Officers of Sunderban Development Board, Depts of Forest and Tourism and BDOs	PUBLIC, PBVM & WWF - India
30	Conservation of Wetlands - Economic uses of wetlands	For growing of lotus, pith, mat sticks, hogla, water chestnuts, apart from fish. Aimed for youth groups, particularly those below poverty line	Department of Land & Land reforms, Panchayats	Lok Sikshya Parishad Narendrapur
31	Micro water shed restoration & conservation	Cleaning up the water, improving forest cover of the streams and improving the water flow	Departments of Forest, PHE	Local NGOs, Community Based Organisations (CBOs)

Composite Target Group

Sl. No.	Broad Field & Focus	Activity	Collaborators
			Govt. Deptt and schemes	Organizations/NGOs
32	Rain water Harvesting	Roof-top rain water harvesting in educational institutions, Factory premises, Corporate Offices, Govt. Offices etc.	Central Ground Water Board	IWMED

Nodal Organization: Forest Department

Programmes on Awareness Raising

Target Group: School and College Students

Sl. No.	Broad Field & Focus	Activity	Collaborators
Sl. No.	Broad Field & Focus	Activity	Govt. Deptt and schemes	Organizations/NGOs
33	Forest, wild life and environment studies	Essay competitions, sit and draw competition and quiz competition	-	School and college authorities, PBVM
34	Forest, wild life and environment studies	Educational tours to forests	-	School and college authorities, PBVM
35	Forest, wild life and environment studies	Exhibitions and competitions of photographs of wild life, forest and environment	-	School and college authorities, PBVM

Target Group: Joint Forest Management Committee

Sl. No.	Broad Field & Focus	Activity	Collaborators
Sl. No.	Broad Field & Focus	Activity	Govt. Deptt and schemes	Organizations/NGOs
36	Strengthening the Joint Forest Management Movement	Workshops on marketing of forest and related produces with members of JFM committee members, NGOs	-	-
37	Strengthening the Joint Forest Management Movement	Distribution of scholarships to the children of the members of the Joint Forest Protection Committee form the corpus out of the Paul Getty award and Matching grant	-	-
38	Joint Forest Management Movement	Formation of self help group particularly for women for forest management and vocational activities	-	-

Target Group: General Public

Sl. No.	Broad Field & Focus	Activity	Collaborators
Sl. No.	Broad Field & Focus	Activity	Govt. Deptt and schemes	Organizations/NGOs
39	Protection of wild life	Hold public meetings from time to time for creating public awareness for the protection of wild life	Panchayats at different levels	-
40	Celebration of Aranya Saptaha	Hold film shows on wild life, biodiversity and JFM and undertake other awareness raising activities in the districts, such as distribution of publicity leaflets	-	-

Target Group: Forest department staff

Sl. No.	Broad Field & Focus	Activity	Collaborators
			Govt. Deptt and schemes	Organizations/NGOs
41	Conservation and wild life laws	Training programme for the staff on recent amendment to the law, creating public awareness on wild life and dealing with emergencies in case of elephant depredation including capture of wild life	Panchayats at different levels	-

Target Group: Officials & Functionaries of Government Departments & Local Bodies etc.

Sl. No.	Broad Field & Focus	Activity	Collaborators
			Govt. Deptt and schemes	Organizations/NGOs
42	Elephant habitat and migration	Hold two meetings one in North Bengal and the other in south Bengal with people’s representatives to generate awareness and to combat elephant depredation	-	-

Operational Programmes

Target Group: School and College Students

Sl. No.	Broad Field & Focus	Activity	Collaborators
			Govt. Deptt and schemes	Organizations/NGOs
43	Creating and preserving green areas	Supply of seedlings and planting trees	-	School and college authorities

Target Group: People living on the edge of the protected forests

Sl. No.	Broad Field & Focus	Activity	Collaborators
Sl. No.	Broad Field & Focus	Activity	Govt. Deptt and schemes	Organizations/NGOs
44	Improvement of the quality of life of people living around national parks, sanctuaries and Tiger reserve	Eco-development work, improvement of agricultural practices and arranging vocational training	Panchayats at different levels	-
45	Eco-development in areas around protected area	Creation of fodder, mixed bamboo plantations suitable for wild life in and around protected areas	-	-
46	Conservation of bio-diversity	Launching of the UNDP project on biodiversity	-	-

Target Group: General Public

Sl. No.	Broad Field & Focus	Activity	Collaborators
Sl. No.	Broad Field & Focus	Activity	Govt. Deptt and schemes	Organizations/NGOs
47	Creating/Preserving green areas	Distribution of seeding under social forestry programme	Deptt of Panchayat	-
48	Eco-tourism	Construction of Sunderkati Camp in remote Reserve Forest area of 24 Parganas (S) division for enhancing protection, vigil and eco-tourism development	-	-
49	Eco-tourism	Commissioning of a nature interpretation centre at Bethuadahari	-	-

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